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Vodafone UK official account apologises for homophobic tweet

Courtesy of @mrsquishington

Late this afternoon, mobile phone operator Vodafone UK’s official account @VodafoneUK tweeted

is fed up of dirty homo’s and is going after beaver

The tweet has been deleted and Vodafone’s twitter feed is now full up of apologies to those who were upset and offended by the tweet.

Vodafone are saying they suspect it was a case of someone tweeting from the wrong account and not a malicious act. They confirm they have not been hacked.

Whatever it is, the tweet is incredibly offensive, to both gay people and women. Moreover,  it proves they have in their employ a barely literate moron.

Vodafone say they are dealing with it internally, but how do you think this should be handled? Is it an innocent mistake?

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12 Responses to Vodafone UK official account apologises for homophobic tweet

  1. Pingback: A lesson from Vodafone: How one tweet can get magnified almost 100x

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  4. Eliza Reply

    February 5, 2010 at 4:21 pm

    Actually what I like about this is that it sounds like whoever wrote it got fed up with sleeping with men and is trying women. It’s okay to be bi-curious, Vodafone! Don’t internalize the homophobia.

    • Sei

      February 5, 2010 at 4:59 pm

      Well, given that corporations now have a voice and freedom of speech, I guess now we’ll have to deal with corporations coming out of the closet and wanting to marry each other.

    • CanuckJacq

      February 5, 2010 at 5:23 pm

      That’s my favourite explanation so far!

      And Sei! Can you imagine? Let’s start a movement.

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  8. Lauren Reply

    February 5, 2010 at 2:52 pm

    Yeah, and I’m sure “beaver” just lines up for men like that. Let them dig their own graves.

    • CanuckJacq

      February 5, 2010 at 2:59 pm

      Good point. Let’s hope there’s a darwin award for this knuckle dragger.

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